Build Your Own Brickyard Experience: Rookie Race Attendee Edition
Posted on: March 23, 2011 | Comments(3) | Brickyard 400 Fans |
Build Your Own Brickyard Experience is an interactive fan website that allows you to learn more about Brickyard experiences, choose how you would build your own experience, and then share what your Brickyard 400 experience looks like with friends and family.
This blog series follows Brickyard 400 fans and their experience and tips for attending a race at the Indianapolis Motor Speedway. Are you new to the Brickyard 400? Jennifer Meyering, blogging to share her experiences as the winner of an all-expenses paid trip to the 2011 Brickyard 400 race from NASCAR driver Denny Hamlin (read more here), shares how she will build her own Brickyard Experience:
Recently, I checked out this great website from the IMS that tells you about the various Brickyard 400 race weekend activities and lets you “Build Your Own Brickyard” experience. I was lucky enough to win my tickets and a trip to this year’s Brickyard 400 from Denny Hamlin in a Twitter contest, but I still decided to give it a try! Here are some of the activities I picked for my Brickyard Experience, and why…
The first thing I looked for was a chance to visit Gasoline Alley. I mean, isn’t this part of the ultimate Indy Motor Speedway experience? To be able to see the cars, crews, and maybe a driver or two, go back and forth- that’s what Gasoline Alley is about to me. I had to include this in my experience.
Another thing I included was Kiss the Bricks. Again, when you think of Indy Motor Speedway, you think of that yard of bricks that the winner gets to kiss. And isn’t the name of the race the BRICKyard 400… That right there tells you how important the bricks are. For me, no Brickyard 400 experience would be complete without including “Kiss the Bricks”.
One of my son’s favorite things about NASCAR is the pit stops. He often plays with his Legos and makes cars and then pretends to take them through pit stops. He loves to talk about changing tires and carrying tires and fueling the car. I had to include “Time for a Pit Stop” on my Brickyard Experience.
During our previous race experience, we were able to go back and see teams working on the cars in the garages. This was one of the highlights of our race weekend, because we found out just how wonderful all the team members are on the race teams. We were able to interact with many of them and they showed us how NASCAR really does care about it’s fans. So when I saw that I could include “NASCAR Garage Area” as part of my Brickyard Experience, I couldn’t pass it up!
One of the great things about NASCAR is how fan-friendly the drivers are. They rarely pass up a chance to sign autographs and give back to the fans. My son loves collecting autographs, and, well, so do I! When I was looking around the website at the various experiences, I saw that there was not one, but two experiences I could add to try to get autographs- “Thunder Alley” and “Can You Sign My…?”
Another experience that was an absolute necessity to add was the “And the Winner is…” To be able to see a driver win one of the biggest races in the NASCAR season in person is just so exciting! Even though going to a race is about much more than seeing who takes the checkered flag, seeing that is definitely high on the list of must-do’s!
During a NASCAR race (or practice), it’s great to be able to listen to the interaction between a driver and his crew on the scanners. Also, as a parent, the scanners and headphones are great for decreasing the noise of the cars for kids. My son loves being able to switch back and forth between drivers and hear what they say! These reasons are why I added the “Scanning all Frequencies” to my Brickyard 400 experience.
There were many other great options that I added to my Brickyard 400 Experience. Some of them include, eating hot dogs, watching qualifying and practice, and taking lots of pictures (lots and lots!). Honestly, it was hard to choose from all the different things there are to do when attending the Brickyard 400. And if I went back and made my experience again, I bet it wouldn’t look the same- something else would catch my eye and I would that!!!
Ready to Build Your Own Brickyard Experience? Check out what Jennifer’s experience looks like here.
New to this blog series? Check out the first post from a young professional in this series here.
Just love racing in general? Check out how a fan of the IMS might build their own Brickyard experience here.
Bringing out your family? Read more about what a family experience might look like here.


































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